Creativity is still the new mantra.
The big idea is subjective.
The concept is the rallying point.
The call to action is the war cry.
Thursday, December 13, 2007
Creativity
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A place to jot thoughts
Innovation at Hewlett-Packard
HP's philosophy for fostering an environment for creativity and innovation:
Rules of the garage:
Believe you can change the world.
Work quickly, keep the tools unlocked, work whenever.
Know when to work alone and when to work together.
Share — tools, ideas.
Trust your colleagues.
No politics. No bureaucracy. (These are ridiculous in a garage.)
The customer defines a job well done.
Radical ideas are not bad ideas.
Invent different ways of working.
Make a contribution every day.
If it doesn’t contribute, it doesn’t leave the garage.
Believe that together we can do anything.
Invent.
—1999 HP Annual Report
Rules of the garage:
Believe you can change the world.
Work quickly, keep the tools unlocked, work whenever.
Know when to work alone and when to work together.
Share — tools, ideas.
Trust your colleagues.
No politics. No bureaucracy. (These are ridiculous in a garage.)
The customer defines a job well done.
Radical ideas are not bad ideas.
Invent different ways of working.
Make a contribution every day.
If it doesn’t contribute, it doesn’t leave the garage.
Believe that together we can do anything.
Invent.
—1999 HP Annual Report
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About Me
- Majogo
- Toronto, ON, Canada
- Creative Marketer Practiced in the Art of Integration
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